Department of Agricultural and Resource Economics, Colorado State University, Campus 1172, Fort Collins, CO 80523-1172, USA
Copyright © 2010 Dana L. K. Hoag and Jay Parsons. This is an open access article distributed under the
Creative Commons Attribution License, which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Abstract
Risk Navigator SRM is a ten-step risk management program for agricultural producers, which is based on the strategic planning process. The ten steps are designed to integrate disparate and difficult risk management concepts into a single system that is easy to use, yet still effective. With the aid of computers and the internet, producers can work through each step toward a final comprehensive plan. The website includes 25 decision tools that help producers accomplish each step and provides links to complementary educational programs, like a national agricultural risk education library, the award-winning risk management simulation program called Ag Survivor, and a recently published book that describes the program and provides additional depth and explanations. The ten-step program has been presented in over 200 workshops with over 90 percent approval by participants. The website has averaged over 1,000 unique visitors per month from 120 countries.